November 26, 2022

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7 Benefits of Bottled and Jarred Packaged Goods

Today’s consumers are looking for products with a purpose. They’re also looking for ways to simplify their lives. The result? Consumers are increasingly interested in packaged goods that offer benefits beyond taste and aroma. With the rise of millennials (the largest generation in history) and Gen Z (the digital native generation coming after millennials), societal values are changing fast. These generations place an emphasis on experiences over material goods, and brands that align with these values will thrive. Packaged goods appeal to today’s consumers because they offer benefits beyond taste and aroma — they make life easier, support a cause, or help the environment. From jams and jellies to vinegars, here are seven benefits of bottled and jarred packaged goods.

They’re easy to store and travel with.

If you’re like most people, you don’t have hours to spend in the kitchen every day. With bottled and jarred packaged goods, you can cook meals ahead of time and store them in the pantry for quick, easy meals — without the hassle of cooking from scratch. They’re easy to take with you on the go, too. Whether you’re travelling for work or on vacation, bottled and jarred packaged goods are a convenient and nutritious snack you can take with you.

They can be used for more than just eating.

Most bottled and jarred packaged goods can be used for more than just eating. For example, jams and jellies can be used as natural beauty products. Lemon and orange juice are both great for exfoliating and are perfect for cleansing your skin. Vinegars, which come in a variety of flavors, are multipurpose cleaning tools that can be used to scrub, disinfect, and clean your home.

They support a cause you care about.

Not only do bottled and jarred packaged goods taste delicious, but some also benefit charities. From ketchup and jams to barbecue sauces and salad dressings, there are a variety of bottled and jarred packaged goods that help support causes you care about.

Some bottled and jarred packaged goods donate portions of their sales to charities, while others donate a portion of their profit. You can also purchase bottled and jarred packaged goods that are organic, non-GMO certified, or fair trade certified — all while supporting a cause you care about.

They make your home smell amazing.

From scented candles to sprays and room diffusers, bottled and jarred packaged goods make your home smell amazing. From orange scents that make your kitchen smell like sweets, to pine scents that make your bathroom smell fresh and clean, bottled and jarred packaged goods make your home smell like heaven.

They’re perfect for hosting or hosting-adjacent events.

Hosting friends and family is a great way to spend quality time with loved ones and make memories. Your guests are bound to love the delicious food you serve, but they’ll be even more impressed when you serve it with a twist. From jams and jellies to flavored vinegars, bottled and jarred packaged goods are a perfect way to inject a little extra flavor and personality into your parties and hosting events.

They’re convenient (and are only getting more so).

Packaged goods are convenient — you can find almost everything you need at a nearby grocery store. And they’re only getting more convenient. As grocery stores are investing in their online shopping experiences and expanding their online offerings, they’re making it easier than ever to order bottled and jarred packaged goods. You can order these items online through Amazon and Walmart, or you can order them through a grocery delivery service in your area.

Grocery delivery services like Peapod, Kroger Click, and Instacart are expanding their offerings to include bottled and jarred items. For example, Peapod’s online store offers more than 1,800 items — including ketchup, salad dressings, and jam — and is available in 16 states. These services make it easier than ever to order your bottled and jarred goods with a few clicks.

Bottom line: Bottled and jarred packaged goods are on the rise because they offer more than just taste and aroma — they make life easier, support a cause, or help the environment.

They’re easy to store and travel with, can be used for more than just eating, support a cause you care about, make your home smell amazing, are perfect for hosting or hosting-adjacent events, and are convenient and are only getting more so.